Welcome back to the ‘Week in Online Video’ where we catch up with the news  and gossip from the world of YouTube, Cable, Google and all things video  related. This week we take a look at how e-commerce  annotations and the Content ID system are helping those who want to monetise  their video content as well as some of the new tweaks YouTube have introduced.

YouTube Gives Go Ahead For E-Commerce Annotations

A huge percentage of those producing consistent, quality, relevant content on  YouTube will have looked into the ways they can monetise their channel. There  are many avenues to explore, all with various degrees of success depending on  your approach and audience. We have a new kid on the block in the form of Subblime which  aims to provide extra revenue for those that use their services. Subblime is one  of the companies that YouTube have just endorsed that allow content creators to  link out to third parties via their annotations. The company currently has  around 40 creators signed up and confirms the CTR ranges from 20% to 50%. One to  watch.

Read More at: PandoDaily

Great Moments in Mobile Video

Accessing video content via our smartphones seems as second nature as  switching on the TV these days. But with the lightening fast pace of technology  it’s easy to forget that the concept is only 10 years old and it’s only in the  last couple of years that mobile video consumption  has reached stratospheric heights. The team at Spark Qualcomm bring us the facts  and figures.

See the full infographic here.

AdRev Opens Up Content  ID Platform To Independent Musicians And Publishers

We’ve already touched on monetisation opportunities and the YouTube Content ID system has been an excellent way for  artists to track down and often profit well from copyright infringements. AdRev,  one of the biggest third party providers of tracking to the huge publishing  companies such as Universal and Warner have opened up their features to smaller  labels and musicians via their new ContentID.com  site. Artists can upload their content to AdRev’s database for free and keep 80%  of the revenue from unofficial, third party videos.

Read More at: NMR

Rhett And Link Producer Jason Inman Wants $10,000 To Go Find Bigfoot

The producer behind YouTube darlings Rhett and Link has launched a Kickstarter campaign to fund a web  series tracking and finding (because it totally exists) Bigfoot. For a  modest $10,000, Jason Inman and his team of Squatch Watchers – with the help of  the glorious Chuck Testa – aim to do what programmes like ‘Finding  Bigfoot’ have failed to, albeit restricted to filming in the California area  only. Of course, Sasquatch aficionados will know that Cali was the location for  the most famous sighting of all time so anything is possible.  Here’s the trailer for the campaign: