Mt Kisco NY Weekly Real Estate Report
Homes for sale 49
Median Ask Price $899,000.00
Low Price $280,000.00
High Price $4,500,000.00
Average Size 3252
Average Price/foot $327.00
Average DOM 103
Average Ask Price $1,086,776.00
Mt Kisco NY Weekly Real Estate Report Homes for sale 49 Median Ask Price $899,000.00 Low Price $280,000.00 High Price $4,500,000.00 Average Size 3252 Average Price/foot $327.00 Average DOM 103 Average Ask Price $1,086,776.00
I struggled a lot when I first started managing the Pinterest account for Digital Photography School.
I knew that I wanted to focus on visual curation, and that I wanted to provide a comprehensive overview of techniques and tools. There were so many possible boards I could create and I didn’t know what was the best tactic or idea. Should I spin this topic off into a separate board? Should I avoid creating this board altogether?
Then I accidentally stumbled across the concept of a Pinterest persona. My partner and myself are amateur photographers and I found myself asking whether I would be interested in the content that I was pinning. If it didn’t seem relevant then I wouldn’t pin it. This saved me so much time when making decisions and has allowed the DPS brand to maintain a very consistent focus.
It’s what today’s Challenge is all about.
What is a Pinterest persona?
A Pinterest persona is simply a description of the type of person you are targeting with your Pinterest account. This is very similar to the concept of a blog persona. The difference is that Pinterest users have a different level of savvy and you want different behaviour from different groups.
Darren has previously written about creating reader profiles/personas to help with your blogging and identified the many benefits:
- It personalizes the blogging experience.
- It informs my writing.
- It identifies opportunities.
- It can be helpful for recruiting advertisers.
- It identifies ways to connect with your readership.
- It will identify opportunities to monetize your blog.
I recommend that you check out that article and see the type of profiles he created for Digital Photography School readers. I adapted these for my Pinterest Personas, and you can adapt them for yours, too.
Your persona description should include information about:
- how people discover your boards
- why they repin certain types of pins
- why they use Pinterest in general
- what inspires them to leave comments
- why they like a pin.
I recommend you wait at least a month after starting your Pinterest account before creating personas.
How can you create a persona?
What creating a pinning persona, ask what actions you want people to take when they visit your Pinterest account.
Read this article at the Social@Ogilvy blog. It helps you figure out how your users differ from your blog’s profile. The author recommends that you answer three key questions:
- How does the person behave in social media?
- Who influences the users in social media?
- How will the users engage with the brand or branded content?
You can figure this out by monitoring the types of people that currently interact with your profile. You will notice different behaviours for different types of people. You can then create profiles based around these.
You may notice their needs are different than you thought they were. You may also notice that your Pinterest account isn’t currently meeting their needs. This is fine—it’s all part of the normal Pinterest learning curve.
Your challenge
Your challenge is to create two or three profiles based around the types of people that your Pinterest account is targeting. These won’t be set in stone—instead, they will evolve as you learn more about your followers.
Your next step is to evaluate your Pinterest account and see if you are meeting the needs of these types of people. Be objective. If you’re not serving all of them well, what can you do to better cater to your followers? What changes will you have to make to your Pinterest workflow to accommodate them?
Over to you
Do you have social personas to help you with your account? Are you having any trouble creating them? Let me know in the comments and I’ll see how I can help you.
Realtor.com has rebranded with a new logo, slogan and website design that the listing portal’s operator, Move Inc., hopes will “bring sentiment and warmth to our best-in-class data” and help consumers “connect emotionally” to the site, which has lost ground to competitors Zillow and Trulia.
Move operates Realtor.com under the terms of a 1996 agreement with the National Association of Realtors. The new Realtor.com logo and website design downplay the site’s ties to NAR.
For years, until last year’s relaunch, the Realtor.com logo featured NAR’s “block R” Realtor, and a prominent declaration next to the logo informed users that the listing portal was the “Official Site of the National Association of Realtors.”
The new Realtor.com logo makes no reference to NAR (although the term “Realtor” itself is a NAR trademark), and features a new slogan, “Where home happens.”
Fine print at the bottom of the page — displayed in a light font that blends in with the background — notifies visitors that Realtor.com is “the official site of the National Association of Realtors and is operated by Move Inc.”
Before the relaunch, Realtor.com devoted a significant portion of its home page to a “National Association of Realtors” section that included more than a dozen links taking visitors to several NAR websites, including HouseLogic.com, Realtor.org and Realtoru.com.
Are you just starting to get into the world of real estate investing? As the economy continues to recover, real estate investing is again becoming a popular investment strategy, and for good reason. Real estate investment offers long-term financial security in ways that other investment strategies don’t.
It isn’t tough to get into the real estate investing world. In fact, it’s rather easy. But it does require being smart and dedicated, and not making easy mistakes. Check out these tips for a first time real estate investor, so you’ll be certain to succeed
Diversify Your Portfolio
One of the most important things you can do as a real estate investor is to diversify. Diversify in all areas of your portfolio. For starters, you should diversify what kind of properties you have, in case there is another crash. The best portfolios have a variety of different kinds of properties. But diversification isn’t just about having different properties in your portfolio.
As an investor, it’s also important that you have other kinds of investments in your portfolio. There will be good times and there will be bad times in all kinds of investing, and real estate is no different. Make sure you diversify your portfolio with low risk investments like a whole life insurance policy that pays dividends throughout the life of the policy. You can easily find a good rate on a policy if you compare life insurance rates, and your portfolio will no doubt be safer than if you put all of your eggs in one basket!
Don’t Quit Your Day Job
As a first time real estate investor, understand that you will make mistakes. It’s if you can recover from those mistakes that you will become a good real estate investor. In the beginning, do not take the risk of leaving your employment in order to pursue a career as a real estate investor. In time, you may find yourself so successful that you should dedicate your career to real estate investing, but in the beginning, there’s no way of knowing.
Do your real estate investment research after work or on the weekends, and don’t let it distract from your current job. It may be a while before you reach the level of success that lets you leave your job, but if you’re dedicated enough it will come. Don’t make the mistake of leaving your job!
Specialize on Foreclosures
If you’re new to the real estate investing world, it might be a good idea to focus your initial efforts on foreclosures. Foreclosures usually only require minor tweaks in order to turn big profits, and it shouldn’t take much of your time to get them ready for a sale.
As the market recovers, finding foreclosures is becoming more difficult. But it is not impossible. Do some research into foreclosures in your area, and once you figure out where to look you’ll be able to find them no problem, and you’ll start making money!
