Are you looking for the latest blogging tactics?
Do you want to know what the blogging pros are doing today?
Keeping up with the latest social media changes is not always easy, and your blogging tactics may need to be refreshed.
We asked 39 blogging pros to share the best blogging tips and tactics worth doing today.
Here’s what they have to say.
#1: Turn Google Hangouts On Air Into Mini-Courses in a Blog
Martin Shervington
Since I launched PlusYourBusiness, I’ve focused on one main tactic: include as rich a multimedia experience on the blog posts as I can, while remaining useful.
One of the best ways I’ve found to do this is to take an interview and structure it into a mini-course.
So, this is what I do regularly:
Run a Google Hangout On Air. For example, an interview with someone in social media or social SEO.
Run a Google Hangout On Air and then turn it into a mini-course on your blog.
I then take that interview and have it transcribed. I edit it into key sections, maybe five or six, adding in branding on the front- and back ends. This helps create a flow in the blog by embedding the YouTube videos into the blog post.
Then I take the original full version of the hangout video and embed that at the end, adding in the transcript for those who like to skim through.
So what’s the main advantage? Well, this way people can structure their own learning experience. They can watch one video at a time instead of risking watching one or two hours of videos.
Google Hangouts On Air can be recorded as live, private events in YouTube as well. So even if you don’t want to have one publicly on Google+, you can still achieve the same result. It really is a great way to make your content work a lot harder on your behalf.
Martin Shervington is the author of The Art and Science of Google+ and a marketing consultant.
#2: Make an Audio Version of Your Blog Posts
Greg Hickman
Recently, my favorite blogging tactic has been to make an audio version of my blog posts to share on my podcast feed. It introduces a whole new set of content to my podcast audience and lets people consume my editorial content in a new, easy and mobile way.
Some bloggers using this tactic are seeing a 2000% increase in exposure. I’m experiencing this on my own site and it’s even created more engagement in the Comment section, surprisingly enough.
http://www.socialmediaexaminer.com/39-blogging-tips/