Tag Archives: Chappaqua NY

Chappaqua NY

What is Your Posting Rhythm to Social Media? | Chappaqua Realtor

Last week I was on a panel discussing social media at a conference here in Australia and a question from the floor asked about how often is ideal to post to Facebook, Twitter and Pinterest?

I was fascinated to hear the range of answers we gave as panelists and I thought it might be a good discussion to have here on ProBlogger.

What frequency do you publish to the social networks that you’re active on?

I’ll kick things off:

Facebook Pages: On the dPS Facebook page I try to update 3-4 times a day with posts spread out over a 24 hour cycle. I find if I do it too much more regularly that the posts don’t get as much engagement.

Twitter: On my ProBlogger Twitter account I find I can post at a higher frequency on Twitter as tweets tend to have a shorter life. Having said that most of my tweets are done live when I have something to say (and time to tweet).

Tweets go up automatically when I post a new post here on the blog or when a new job goes up on the Job Boards and I’ll often share another link to a blog post 12 or so hours later. The rest of my tweets are more personal/conversational and not scheduled.

Pinterest: on the dPS Pinterest account I’ve employed Jade to update our board.

Google+: My Google+ account is something I don’t update with great frequency. I use it more when I want to test an idea that I’m thinking through, ask a question or share something I’m excited about.

As a result there are days when I might post 2-3 times and then it might be 2-3 days before I post again! My posts there can be as short as a link or up to 2000 words!

LinkedIn: I’m a dismal failure on LinkedIn. Status updates are largely new posts on the blog and automated. I feel like I could improve a lot in this area.

What about you? What’s your posting rhythm on to social media? Do you update them all the same or have different strategies for each one?

 

What is Your Posting Rhythm to Social Media? : @ProBlogger.

Be the go-to luxury specialist in your market | Chappaqua Real Estate

Do you have what it takes to be the agent who represents the most luxurious properties in your marketplace? While taking classes can help you be better prepared to represent luxury clients, the real key to your success results from your ability to build personal connection.

Recently, I was at a party where a top-producing agent who specializes in luxury properties asked whether agents should be “certified” to sell luxury properties. She went on to answer her own question by saying, “I don’t know a single agent who specializes in the million-dollar-plus price range who needs a certification.” I spent 20 years selling in that price range and I had to agree. None of the luxury agents who worked with me in Los Angeles ever attended a luxury certification class.

When I first moved to Austin, Texas, a local title company asked me to put together a course on how to market luxury properties. Since I had been an active agent in Southern California (Brentwood, Bel Air and Beverly Hills) for almost 20 years and had run the training program for the 4,000-agent Beverly Hills-based Jon Douglas Co., this was second nature for me.

One of the biggest surprises came as I chatted with the agents during the break. Most of them were terrified at the thought of representing a buyer or seller in the $700,000-$800,000 range. A million-dollar listing was absolutely out of the question. Nevertheless, they were hopeful that this class or a certification program would provide the magic bullet that would somehow transform them into luxury agents. Sadly, this underlying lack of confidence would probably be the biggest stumbling block to their success.

In a different class, we had about 50 agents in attendance. One agent arrived in shorts, a Hawaiian shirt and strapless sandals. Nevertheless, I remembering thinking, I’ll bet he’s a luxury agent. When I surveyed the class, he was the only one who had actually sold a property priced at more than $1 million. In fact, he had owned commercial offices both in Beverly Hills and Austin.

– See more at: http://www.inman.com/2013/06/17/be-the-go-to-luxury-specialist-in-your-market/#sthash.VPy7tX2H.dpuf

 

Be the go-to luxury specialist in your market | Inman News.

June NAHB Homebuilder Confidence Rises To 52 | Chappaqua NY Real Estate

The NAHB housing market index for June jumped to 52. This is the highest level since April 2006.

This beat expectations for a rise to 45, from 44 in May.

The eight point increase from May to June is the biggest one month gain since August and September of 2002.

A reading over 50 shows that more builders think sales conditions are good rather than poor.

What’s more? All three sub-indices gained in June.

The index gauging current sales conditions climbed eight points to 56. The index measuring future sales expectations climbed from 52 in May to  61 in June — the highest level since March 2006. Finally, the index of prospective buyers traffic increased seven points to 40.

Investors track this index because it is a leading indicator for housing starts. “Today’s report is consistent with our forecast for a 29 percent increase in total housing starts this year, which would mark the first time since 2007 that starts have topped the 1 million mark,” NAHB Chief Economist David Crowe said in a press release.

In recent months it was reported that affordable mortgage rates were helping buyers. But mortgage rates have been rising and while these haven’t impacted purchase applications, they have weighed on refinance applications. Today’s report shows that homebuilders aren’t fazed by the rise in mortgage rates.

The NAHB housing market index is a sentiment index in which respondents rate not just the housing market but also the economy in general.

The index draws on builder perceptions of current single-family home sales and sales expectations for the next six months. It also includes builders’ expectations of traffic of prospective buyers.

Read more: http://www.businessinsider.com/june-nahb-homebuilder-confidence-2013-6#ixzz2WUdofU2t

 

June NAHB Homebuilder Confidence Rises To 52 – Business Insider.

County Exec Blasts HUD for Changing Terms of Affordable Housing Settlement | Chappaqua Real Estate

They were talking about an affordable housing “report card” sent by Maurice Jones, secretary of the U.S. Department of Housing and Urban Development, last month.

Astorino said the affordable housing allocations given in the report cards are based on a Rutgers study released in 2004 that was never approved by the county. He said the allocations exceed the benchmarks set forth for the county during its affordable housing settlement in 2009 and that the new numbers are an attempt by HUD to force localities to change their zoning.

“The 2004 study, for all intents and purposes, should be thrown out,” Astorino said. “It has nothing to do with the settlement. Nothing. Seven hundred and fifty is the only number that anyone should be talking about.”

In 2006, the Anti-Discrimination Center of Metro New York brought a federal lawsuit that claimed the county failed to live up to its obligation to provide affordable housing and address issues of racial segregation in its housing markets.

That suit eventually led to a $63 million settlement in 2009 that requires the county to see to it that 750 units of affordable housing are built in 31 of the county’s predominantly white communities and to market those units to the nine counties surrounding Westchester.

But Astorino said HUD’s plan in the report cards would require the county to build 5,097 additional affordable housing units. The two largest allocations were 975 affordable housing units for Mount Pleasant and 756 units for Harrison, meaning each town’s individual report card allocation surpasses the settlement’s total, according to Astorino.

Jones wrote another letter to Ken Jenkins, chairman of the Westchester county Board of Legislators, last month refuting Astorino’s claims that HUD is requiring the county to build additional affordable housing units.

“Under paragraph 7 of the Settlement, the County is obligated to ensure the development of “at least” 750 new affordable housing units that affirmatively further fair housing,” Jones wrote. “By its terms, this is a floor, not a ceiling.”

Jones said the Rutgers study, which estimates that the county would need to build nearly 11,000 affordable housing units to meet the regions needs, was used as a starting point

“In any event, HUD is not requiring the County to build this number of units, but to use this study as a tool to examine how the eligible municipalities are contributing to meet the regional needs,” Jones wrote to Jenkins. “Such an examination does not equate to a new funding mandate.”

Joan Maybury, supervisor of the Town of Mount Pleasant, said she wanted to know why HUD sent out the report cards using the Rutgers figures if they really didn’t mean anything.

“The idea that the federal monitor would send a report card beforehand and have it with flaws—in the Town of Mount Pleasant it said we didn’t have any affordable accessory apartment, which is absolutely not true…I think the public deserves a little bit better in regards to communication,” Maybury said.

Astorino said that this was another example of how HUD has continued to ‘move the goalposts’ when it comes to Westchester and is attempting to see how far it can push.

He said the county had 386 units with financing so far, which is well past the goal of 300 units that was set for 2013.

“When I say we’re done, are they going to say no your not, this is going on forever?” Astorino said. “I think this is what we’d like to know.  When we get to 750 units, is it game over? Or do we have ongoing obligations to build more?”

 

County Exec Blasts HUD for Changing Terms of Affordable Housing Settlement – Government – Pleasantville-Briarcliff Manor, NY Patch.

East Hampton Town Attempts to Rein in Drunken Partiers at Beach | Chappaqua Real Estate

 

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[photo credit: guest of a guest]

So far, East Hampton hasn’t walled off the parking lot, as was mooted in March, but the town board approved restricted parking access at Indian Wells Beach in Amagansett. The party scene was out of control on the beach last summer, with rowdy behavior, urinating in the dunes, and mounds of garbage left behind. The new law would restrict vehicles weighing more than 4 tons, longer than 30 feet or carrying more than eight passengers from parking on Indian Wells Highway, 175 feet south of Bluff Road to the end. Parking will also be prohibited on two roads near Indian Wells Highway from 8AM to 6PM. We’ll see what happens.

 

 

East Hampton Town Attempts to Rein in Drunken Partiers at Indian Wells Beach – drunkhampton – Curbed Hamptons.

Chappaqua’s Bill Clinton To Receive ‘Father Of the Year’ Award | Chappaqua Homes

As Sunday’s Father’s day approaches, Chappaqua resident and former President Bill Clinton will be honored with “Father of the Year” by the National Father’s Day Council at its 72nd Annual Father of the Year Awards Tuesday afternoon in New York City in a luncheon at the Grand Hyatt Hotel.

Macy’s CEO Terry J. Lundgren will also be honored. Both were deemed with the honor back in January.

“We are extremely honored to have President Clinton accept this award for Father of the Year,” said Dan Orwig, chairman of the National Father’s Day Committee.

“With the profound generosity, leadership and tireless dedication to both his public office and many philanthropic organizations, President Clinton exemplifies the attributes that we celebrate through this award.”

Clinton, whose only child, Chelsea, is now 32 years old and married, was elected President in 1992 and served two terms. His wife, Hillary Rodham Clinton, the nation’s former secretary of state. The former president focuses on his William J. Clinton Foundation, which seeks to improve global health, strengthen economies, promote healthier childhoods and protect the environment.

About the National Father’s Day Council: As part of its commitment to support meaningful philanthropies dealing with issues affecting mothers, fathers and children, the National Father’s Day/Mother’s Day Council, Inc., has donated more than $30 million to date to meaningful charities nationwide.

 

Chappaqua’s Bill Clinton To Receive ‘Father Of the Year’ Award Tuesday | The Armonk Daily Voice.

The new Gmail inbox simplifies and customizes with new tabs | Chappaqua Real Estate

Watch Gmail’s intro video for the new inbox design and they’ll state something many of us are all too familiar with: Inboxes can be overwhelming!

Gmail is offering to help you deal with the clutter that email brings. The new design now features tabs that include primary, social, promotions and updates tabs to help you sort out what’s most important. Emails can easily be dragged from one tab to another leaving you in control of the emails you really need.

Can’t find the new inbox or wondering if you have access to it yet? Check the little gear icon in the upper right-hand corner. If you see “Configure inbox” then you are good to go!

Configure Gmail's New Inbox

See “Configure inbox” in your settings tab? Then you have access to the new inbox design!

Set up your new Inbox preferences

Enable the tabs you want along with an option to include your starred emails.

Gmail's new Inbox Tabs

Your emails automatically get set up according to the tab they belong in. You can easily drag and drop emails to move them to a different tab.

The new inbox is available for your Android 4.0+ devices and iPhone and iPad. Google’s prepped more inbox tips, too.

Watch the video from Gmail here and let me know what you think of the new layout.

– See more at: http://www.inman.com/next/the-new-gmail-inbox/#sthash.0HQpNKHg.dpuf

 

Take a look: The new Gmail inbox simplifies and customizes with new tabs | Inman News.

Investors Cautioned On Hottest Markets | Chappaqua Real Estate

In some markets–many of them in California–the home price rebound has pushed prices above their EHP level, which should be a caution sign for investors seeking to make money in a quick re-sale, according to the latest HomeVestor/Local Market Monitor Best Market Ratings for investors.

Citing new quarterly data compiled by HomeVestors (known as the “We Buy Ugly Houses®” company) and national real estate forecaster, Local Market Monitor, Hicks said that in the top 100 housing markets in the U.S., only one-Providence, Rhode Island–is categorized as “dangerous” for investors. The HomeVestor/Local Market Monitor Best Market Ratings, issued quarterly, concentrate on factors that affect the demand for housing and therefore affect home prices. The potential for price increases is the investment opportunity, the potential for price decreases or stagnation is the investment risk.

“Five of the 11 markets where the price run-up has driven the EHP into positive territory are in California, with the Los Angeles-Long Beach-Glendale market leading the pack. Average home prices now running 19 per cent above the EHP for that market,” said Ingo Winzer, president and founder of Local Market Monitor. The EHP, or Equilibrium Home Price is a measure of how much a market is over-priced or underpriced relative to local income.

“Markets with a positive EHP can still provide strong rental returns for investors,” Winzer said, “since most of those markets have strong population and job growth which provides upward pressure on rents.

“The San Jose market is a good example,” he continued. “Although the EHP is six percent, strong population growth provides a good source of renters, making it a ‘low risk’ market according to our data.”

Winzer also thinks the sharply higher prices in some markets will be difficult to sustain. “They’re more the result of a short-term shortage of inventory rather than a long-term recovery of demand,” he noted.

Investors should weigh the data carefully according to their risk preferences before making a decision about investing in a market,” said HomeVestors co-president Ken Channell.  “For those who can handle more risk, markets ranked as ’speculative’ in our data could provide more upside potential.”

Despite the record-setting increases in home prices this year, there is still plenty of room in most markets for prices to move even higher, and that’s good news for investors in single family homes according to David Hicks, co-president of HomeVestors of America

“Even though housing prices in Providence are still 12 percent below their EHP level, the weak jobs market and relatively high unemployment depresses demand for rental properties,” said Ingo Winzer,

Of the top 100 markets, there are 13 ranked as “speculative,” all of them in Northeast or the Midwest. “Most of these markets have higher than average unemployment rates, but have other factors such as home prices well below the EHP, strong rents or continued population growth that make them particularly attractive investments,” Hicks said.

“What we have learned over the last 16 years with our HomeVestors® franchisees buying more than 50,000 houses allows us to analyze individual neighborhoods for sales trends and rental rates,” Channell said.  “This information can help investors determine a purchase price for a property that may allow them to build equity over the long term while generating rental income immediately.”

The quarterly data categorizes all U.S. markets according to different investor risk preferences including Dangerous, Speculative, Medium Risk and Low Risk.  California leads the nation in the number of markets ranked “low risk” with 14.  Texas is next with 12 markets ranked as low risk and Florida is third with 11.

But, Winzer cautions “Not all low risk markets are equal. When you factor in job growth and unemployment, it’s clear that some markets like Texas have better long-term potential than a market like Florida.”

 

Investors Cautioned On Hottest Markets | RealEstateEconomyWatch.com.

Making Social Marketing Make Sense For Small Business | Chappaqua Realtor

When author and small business expert Steve Strauss was commissioned to write the third edition of the best-selling Small Business Bible, his publisher asked if enough had changed in the business world since the 2009 second edition debuted to warrant a new installment.

Short answer? Hell yes. “The only social network around when I wrote the last installment was Myspace,” he laughed when he stopped by FORBES this week to discuss the release and a new survey revealing new insights into the ways small businesses should (and are and in many cases aren’t) using social media in their marketing efforts.

“Hands down, the biggest mistake small businesses are making on social media is not using social media,” he says, pointing to a stat from the recent STAPLES study that found that while most small business owners want to use social (in fact, on a wish-list of small biz marketing entrepreneurs rank amassing Facebook FB +1.4% friends above a Super Bowl commercial) and know they should be using social, more than a quarter haven’t considered how it can help their businesses and an equal number consider themselves novices.

To quote Seth Godin, “How can you squander even one more day not taking advantage of one of the greatest shifts of our generation,” Strauss writes in his book on the imperative for small business owners to embrace social. To that end, he shared with FORBES three clear

 

Making Social Marketing Make Sense For Small Business – Forbes.

Facebook Reduces Ad Options: This Week in Social Media | Chappaqua Realtor

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Streamlines Ad Offering: Facebook says they plan to “streamline the number of ad units from 27 to fewer than half of that” while mapping all of their ads to “the business objectives marketers care about—be it in-store sales, online conversions, app installs, etc.”

facebook ad

Facebook will eliminate redundant ads. “This includes removing the Questions product for Pages because marketers can simply ask a question in a post and get answers in comments.”

LinkedIn Lets You Enrich Your Updates: After recently giving you the ability toadd rich media to your profile, LinkedIn now also lets you “directly upload images, documents and presentations to the updates you share from the LinkedIn Homepage.”

linkedin rich updates

LinkedIn’s new feature allows you to “add a richer and more visual component to your professional discussions.”

Discussion From Our Networking Clubs: Thousands of social media marketers and small business owners are asking questions and helping others in our free Networking Clubs. Here are a few interesting discussions worth highlighting:

LinkedIn Gives You a New Look at Who’s Viewed Your Profile: LinkedIn has rolled out “a new, simplified look and feel for Who’s Viewed Your Profile to make it easier for you to get a snapshot of who, what and how you are being discovered on LinkedIn.”

who's viewed your profile

“Who’s Viewed Your Profile can also give you insights on how often your profile has been viewed and what connections or groups you have in common with them.” Premium members get additional filters.

SlideShare Announces Richer RSS Feeds: “SlideShare’s RSS feeds just got richer, with each content item now including a full image of the first slide. For developers building upon SlideShare, this enables them to create even more visual apps than before.”

Facebook Reduces Ad Options: This Week in Social Media | Social Media Examiner.