Category Archives: Bedford

YouTube Will Show More Videos In Homepage Feeds Coming Soon | Armonk NY Realtor

The YouTube Creator Blog is talking about another significant change to how you view YouTube in the future: the homepage feeds will soon be showing more than just one video, and perhaps there will be use for all that white space now.  Actually, some of you might already be able to see it.  When I go to my page, I’ve got my dose of SourceFed and sxephil up at the top of the sub box and there are three videos shown in the box rather than just one.  So, just another little change many of you will see or have already seen and in the ever-changing world of YouTube, I guess they’ve done worse.

The gap between large and small homebuilders widens | Bedford Hills Real Estate

The 14% increase in land values during the first three quarters of 2012 was four times greater than the rise in house prices, Capital Economics said in a new report.

The report calls the rising cost and reduced availability of building materials, labor and land “thorns in the side of the homebuilding recovery.” But for some homebuilders, this has widened the gap of success between large and small homebuilders. 

In its 2012 annual report, Toll Brothers ($30.91 0.61%) writes, “Our financial strength gives us a competitive advantage over the small and mid-sized private builders in our luxury niche whose access to capital and land remains constrained.”

Despite plenty of anecdotal evidence that many of the lots, which are ready for building, are generally far away from city centers, according to Capital Economics, Toll Brothers says its philosophy has always been to acquire exceptionally located sites. 

In its annual report, Toll Brothers writes, “In contrast to the just-in-time model of some land-light builders, we often take this land through approvals while we have it under option and then improve it.” This helps increase the company’s profit margins and enables it to position the company for the future.

Another large homebuilder, Lennar Corporation ($38.17 0.94%), has dedicated a large amount of its spending toward purchasing land. 

“Against this backdrop of recovery in the housing market, we have continued to be a very active land purchaser spending almost $500 million on land in the first quarter,” said Start Miller, CEO of Lennar Corp. in the builders’ first-quarter report.

He added, “We are well positioned for 2013 and 2014 so our land focus is now primarily on homesites for 2015 and beyond.”

Publicly traded homebuilder Meritage Homes  ($41.56 1.79%) has also been actively buying land since 2009.

Meritage Homes’ CEO wrote in the company’s 2012 annual report, “Based on our better-than-anticipated growth in 2012 and expectations for this recovery to continue for several years, we invested approximately $480 million in land and development during 2012.’

The company ended the year with almost 21,000 lots, representing a five-year supply based on its trailing twelve months’ closings, according to its annual report.

The financial strength of these large homebuilders continues to give them a competitive advantage against smaller builders.

“We believe our land positioning strategies have helped to pave the way for achieving future growth and profitability,” said Toll Brothers, who spent $106 million on land development in 2012.

“The opportunity to purchase substantially finished lots in desired locations is becoming increasingly more limited and competitive,” the builder said. “As a result, we are spending more dollars on land development as we are purchasing more undeveloped land and partially finished lots than in recent year.”

mhopkins@housingwire.com

Shooting video is only the beginning | Bedford Hills NY Real Estate

Editor’s note: This is the second of a three-part series on video creation tools for Realtors. Read Part 1, “Turn mobile photos into listing videos.”

Have you jumped on the video bandwagon yet? If not, you’re missing a huge opportunity to convert more buyer and seller leads into closed transactions.

Many agents are intimidated by video. They may not like the way they look on camera, or feel it’s too hard to do video well. Or they’re simply too busy.

In the meantime, they’re spending hundreds of hours on Facebook, hoping to generate leads. Others are paying for Google Adwords in the hope the online advertising model will drive visitors from their site.

Mirrors don’t have to be kitschy | Bedford NY Real Estate

Mirrors in architecture have somehow gained the reputation of being cheap trickery. Part of this bad rap stems from the dreadful gold-veined mirror tiles that were so popular during the 1970s. They were applied haphazardly by laypeople and decorators alike, and became associated with all the other excesses of this period.

Such kitsch aside, mirrors are one of the simplest and most effective ways to enhance interior architecture. But to be successful, they must be integrated into the architecture, not applied as an afterthought.

1. First, make sure you buy good-quality float or plate glass mirrors. Cheaper mirrors have ripples that distort the reflection, as well as thin silvering, which will quickly corrode. Also, for a really clean installation, attach mirrors with mastic rather than clips (you may wish to have a glazier do this for you). Mirror size is limited mainly by cost and by the clearances available in your house; floor-to-ceiling mirrors up to 4 feet wide are not uncommon.

Mortgages are Coming Home | Armonk Real Estate

Since late last year, industry experts forecast a drop in mortgage refinancings as rates rise and a revival of purchase mortgages as the housing recovery creates business for lenders willing to working with home buyers.  The spring housing market is here and now the mortgage market is following.

Purchase mortgages zoomed to their highest monthly market share since last August in Ellie Mae’s latest originations report, a sign that the mortgage business is shifting gears and the greatest boom in refis in recent years is ending.   Loans to home buyers made up 38 percent of all loans processed by the nation’s largest mortgage processing platform, up from 32 percent in February and 27 percent in January.

The Mortgage Bankers’ Association reported that the refinance share of mortgage activity was unchanged at 75 percent of total applications from the previous week. The MBA’s weekly Purchase Index increased 4 percent from one week earlier is at its highest level since May of 2010 and the adjusted Conventional Purchase Index increased 3 percent to the highest level since October 2009.  However, the MBA’s Refinance Index also increased 5 percent from the previous week and is at its highest level since mid-January of 2013.

The mortgage industry’s focus on refinancing loans rather than purchase loans has been a cause of the breakdowns is the lack of resources devoted to home buyers, according to some critics, especially Federal Reserve Governor Elizabeth Duke.  Last month the staff of the Federal Reserve found that the increase in the refinance workload during the past 18 months appears to be associated with a 50 percent decrease in originations among home buyers with credit scores between 620 and 680 and a 15 percent decrease among buyers with credit scores between 680 and 720.  New mortgages to purchase homes hit their lowest level since the early 1990s. Closing rates for all purchase loans fell to about 55 percent as recently as 18 months ago, and still today only about six in ten applicants are ultimately approved.

Armonk Zero Waste Day April 20th | Armonk Real Estate

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ZERO WASTE DAY
Saturday, April 20, 2013

9:00 am – 3:00 pm
Rain or Shine
North Castle Town Hall
15 Bedford Road
Armonk, NY   10504

Welcome to Zero Waste Day! In order to ensure a safe and efficient event for our residents and volunteers, we ask that you please follow these simple rules to responsibly dispose of your unwanted items:

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Drive slowly, and wait your turn.  Traffic flows one way only.

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Stay in your car and let our volunteers unload your items.

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Follow all traffic signs and obey our volunteers’ directions.

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To avoid bringing items that are not being collected, please carefully check the list below beforehand. Refer to Recyclopedia for alternative disposal options for items not being collected during Zero Waste Day.

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Our Zero Waste Day participating organizations will be present behind Town Hall in the order listed below.  Please consider this when loading your vehicle, so as to enable quick and efficient unloading.

Our Zero Waste Day collections change with each event. Please note the following:

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Furniture Sharehouse is returning. See below for more information.

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Stuffed animals and children’s books will NOT be collected.

bulletBulk items will NOT BE COLLECTED. Arrange curbside pickup with Suburban Carting if you have bulk items.

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Used Motor, Antifreeze and Cooking Oil Collection – collected by Enviro Waste Oil Recovery and American Alternative Energy

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Used motor oil, used antifreeze, used oil filters and oily debris (rags)

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Used vegetable oil (from a deep fat fryer)

For more information about Enviro Waste Oil Recovery, go to www.envirowasteoil.com

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Scrap Metal Collection – collected by Suburban Carting

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Metal file cabinets, metal bed frames, aluminum siding, outdoor grills, metal fence pieces, hot water tanks and heaters, treadmills, basketball hoops, antennas, metal appliances (washers, dryers, stoves, dishwashers, refrigerators*, freezers*, air conditioners*, toasters, coffee pots, mixers, microwaves, waffle irons, table top grills) and any other unwanted scrap metal items or pieces.

*Freon does not need to be removed prior to drop-off.

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E-waste Collection – collected by Suburban Carting for RCR&R

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Computers **(including laptops), TVs, CRTs, small scale servers, monitors (non-CRT), keyboards and mice, copiers and scanners, fax machines, printers, VCRs, DVRs, DVD players, electronic and video game consoles, portable digital music players, digital converter boxes, cable or satellite receivers, cell phones and PDAs, universal power supply battery back-ups, typewriters, telephones, telecommunications equipment, circuit boards, cables and wires, ink cartridges, electric motors, AV equipment, radios and speakers, cameras, rechargeable power tool batteries, lead acid and automobile batteries.

** To prevent identity fraud, remember to remove any stored personal information before drop-off.  Simply deleting files does not completely erase the information on your computer’s hard drive.

For more information about Regional Computer Recovery and Recycling, go towww.ewaste.com.

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Adult and Children’s Bicycles – collected by Recycle-a-Bicycle

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Adult and children’s used bicycles in good condition, free of rust and major structural damage.

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Bike parts and bike tools.

For more information, please go to www.recycleabicycle.org.

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Paper Shredding  – collected by USA Shred

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Up to 6 total boxes of papers and/or hardcover books per household for shredding and disposal. Box size must not exceed 10”x12”x15”. Staples and paper clips need not be removed but metal clasps and binder clips are not permitted.

For more information about USA Shred, go to www.usashred.info

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Dog and Cat Supplies – collected by Adopt-a-Dog

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Wire dog crates, airline kennels , dog and cat beds and toys.

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Linens in any condition (sheets, towels, comforters, blankets).

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Balls (basketballs, footballs, soccer balls, tennis balls).

For a complete listing of items acceptable for donation, go to www.adoptadog.org.

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Spring and Summer Clothing, Shoes and Linens – collected by Community Center of Northern Westchester

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Clean, gently used spring and summer clothing and shoes for men, women and children.

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Clean, gently used linens (sheets, towels, blankets, comforters).

For more information, please go to www.communitycenternw.org.

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Household Furniture – collected by Furniture Sharehouse

bulletSofas (no sleeper sofas and no sofas over 80” long), armchairs (no stains, excessive fading or rips), metal bed frames (no king-sized), mattresses and box springs (no stains, no kings and in good condition only), tables and chairs, dressers, occasional tables, lamps, mirrors, clean area rugs (vacuumed, no larger than 10’ x 12”), TVs (no larger than 27”, no older than 5 years), artwork
bulletSmall electric appliances in working order (microwaves, toasters, coffee pots)

For a complete list of items that are acceptable and not acceptable, please go towww.furnituresharehouse.org.

Please note these items will NOT BE COLLECTED during this Zero Waste Day.

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Bulk Items. There will not be a container for bulk items.  Arrange cubside pickup with Suburban Carting if you have bulk items.

bulletCFLs (compact fluorescent bulbs)
bulletalkaline batteries
bulletbutton cell batteries
bulletpaint cans
bullettires
bullethazardous household chemicals
bulletmedications

This event is sponsored by the North Castle Recycling Committee and the Town of North Castle.  We are in need of volunteers!  Interested in helping as a committee member?  Want to volunteer for events only?  Please email us at www.northcastlerecycling@gmail.com.

3 Common Mistakes to Avoid with Your Social Media Marketing by Jeff Bullas | Armonk Realtor

Social media marketing is often seen as the quick fix for marketing your struggling business.3 Common Mistakes to Avoid with Your Social Media Marketing

Obtain some Facebook likes, even buy some fake Twitter followers, tell customers you are the best company in the world in your blog articles and start blasting away. The cavalry will then show up on white horses and save the day.

The truth.

It takes time, effort and persistence.

The real premise of social media is adding value with content that engages your customers which inspires, educates, informs and maybe even entertains. This means forgetting about “you” and thinking about “them”

This means adding value to your audience by solving their problems with content that includes “How To” articles,white papers and ebooks on your blog and website.

Small businesses see the potential of tapping into Social Media. They come with different expectations that are built on the foundations of traditional marketing which include one way conversations, email blasts with only sales messages and  not willing to listen to negative comments.

Here are three common mistakes you should avoid with your social media marketing.