Create “Perfect” Posts on Facebook, Twitter, Pinterest and Google+ | Bedford Realtor

Get more social media fans and create engagement! Follow these 17 guidelines  when you post on social networks.

Is there any such thing as a perfect social media post?  Each social network has a specific set of expectations, limitations — and pros  and cons. And each one is constantly evolving in terms of potential. A  one-size-fits-all strategy just isn’t feasible. This makes it more challenging  for brand marketers whose goals are growing their fanbase and creating  engagement around relevant content. So what’s the best strategy to engage  followers and attract new ones on each site?

 

My recent post, 10  Tips for Better Facebook Status Updates, offered some great ideas for  increasing Facebook engagement through crafting better status updates. The folks  at MyCleverAgency, a  social media consultancy in the U.K., did some research and formulated these 17  guidelines to help you gain the traction you need to jumpstart your social media  engagement.

Best practices for Facebook posts

1. Keep things positive

Being positive breeds engagement and encourages sharing.

2. Provide information

The most appealing updates are ones that offer something, but don’t disclose  everything — this increases the likelihood that fans will click.

3. Provide a link

If you’re going to provide a link, use Bit.ly, TInyURL, or another  link-shortening service so you can track how many people are clicking  through.

4. Include images

Posts with images get the highest amount of engagement on Facebook, so be  sure to include one when you can. The perfect size is 800×600.

 

 

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http://www.pamorama.net/2013/08/17/create-perfect-social-media-posts-facebook-twitter-pinterest-google-plus/#ixzz2cnb3JlMX