Categories: Bedford Corners NY

Are maps obliterating your visual branding efforts? | Bedford Corners NY Real Estate

Detail from map-based search results on Redfin.com using map data from Google.

Maps and real estate websites seem to go hand in hand.

It only makes sense, I suppose.

Everyone wants to know where the house is, what the neighborhood is like, how far it is from stuff, and so on.

A map is one of those crucial bits of information display that gives a wide variety of context about one of the things we assume people are looking for when they’re on a real estate website: the house.

In this way I suppose it could easily be argued that maps are a sort of data visualization tool. They take a handful of variables and plot them using symbols to show relationships.

There is even a little bit of standardization to them. That’s why we can look at a Rand McNally road atlas and Google Maps and figure out that both are maps and that we use them to get someplace.

– See more at: http://www.inman.com/2013/05/22/are-maps-obliterating-your-visual-branding-efforts/#sthash.tiqYsoA7.dpuf

 

Are maps obliterating your visual branding efforts? | Inman News.

Robert Paul

Robert is a realtor in Bedford NY. He has been successfully working with buyers and sellers for years. His local area of expertise includes Bedford, Pound Ridge, Armonk, Lewisboro, Chappaqua and Katonah. When you have a local real estate question please call 914-325-5758.

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